Some publishers say they have seen a sharp drop in Facebook traffic since May 2023; Echobox: the share of traffic to publisher sites from Facebook fell 50% YoY (Thomas Germain/Gizmodo)

Thomas Germain / Gizmodo:
Some publishers say they have seen a sharp drop in Facebook traffic since May 2023; Echobox: the share of traffic to publisher sites from Facebook fell ~50% YoY  —  With no communication from the company, publishers relying on Facebook traffic are at the mercy of the inscrutable algorithm, and they say it's punishing them.

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